How I Work

Old-School Graphic Design, NO AI

Sure, AI can do anything with just a few clicks, but it's so easy to spot on designs and it will make your brand look cheap and lazy.

I'm not going to do that.

I've been using the Adobe suite since 2006 and I learned graphic design the old-school way. Pixel by pixel. Painstakingly slow, but beautifully professional.

If you need help to refresh your brand, create digital products to grow or create a cookbook to upscale your business, I'm here for you!

"I highly recommend Jess for her exceptional graphic design talent and creativity. She has designed many eBooks and a cookbook for me, and with every project she has taken my vision and transformed it into something even better than I imagined. Her ability to understand my concepts and elevate them with beautiful, professional design is truly remarkable. Jess is creative, detail-oriented, and a pleasure to work with, and I look forward to collaborating with her on many more projects in the future."

- Gwynn (swirlsofflavor.com)

"Jessica designed my logo, cookbook layout, and Pinterest templates. Her work considered all my wishes, communication was excellent and I look forward to working with her in the future."

- Marita (mydinner.co.uk)

Testimonials

What Clients Say About Me

I've been trusted by dozens of food bloggers, and I look forward to working with you, too!

"Jess was a wonderful help when I wrote my ebooks. She has a great grasp on everything technical and has a keen eye for detail. She works quickly and efficiently, and knows so much about the industry. Loved working with her!"

- Sine (foodbites.com)

"Is there anything Jessica can't do?! I have been working with her for years on everything from web stories, to digital products to graphic design, and she produces incredible work every time! Every project is super timely and her communication is excellent. She truly goes above and beyond and is so patient with all of my silly questions about design. I wouldn't hesitate one bit to hire Jess!"

- Casey (getonmyplate.com)

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"Working with Jessica was such a pleasure. She transformed my ideas into beautifully designed printables that were polished, practical and ready to use. Her creativity and design expertise saved me hours of effort, and the finished checklists and planners looked far more professional than anything I could have created myself. I’d happily recommend her to anyone looking for a creative, reliable graphic designer."

- Michele (atastefortravel.com)

My Process

From Start to Finish

01

Initial Consultation

Design & Review

Final Delivery

We discuss your vision, content, and target audience to define project scope and deliverables.

02

03

04

Content & Structure

You provide all the details and content of the project and I'll begin creating a first draft with multiple versions so we can align our vision.

We'll work together step by step to make sure every detail is exactly how you envisioned it.

Once everything is finished and approved, I'll provide the final files and help you with the next steps if needed.

MY SERVICES

My Services Menu

From high-converting digital products to cohesive brand assets and professional cookbooks to help food creators monetize their content.

Custom Cookbooks

Digitals & Printables

Brand Identity

Full-service design for print-ready cookbooks or ebooks that reflect your unique food brand.

Engaging, beautifully formatted lead magnets and printables to grow your email list and audience.

Eye-catching logos, brand guides and moodboards to stand out and become a memorable brand.

white and red labeled book
white and red labeled book
color code book
color code book

Brand Identity

Your brand is what people will instantly recognize and go back to. A fresh and eye-catching logo, cohesive colors, a matching font, will all merge together to represent your style and show your audience a professional and unique brand.

What's Included

  • In-depth analysis on your brand, including your values, your vision, your audience and goals

  • Primary Logo done in Adobe Illustrator

  • Secondary Logo

  • Tertiary Logo (if needed)

  • Logo Elements (1-3 Icons)

  • Brand Color Palette (3 to 5)

  • Typography (Headings, sub-headings and body fonts with commercial license)

  • JPEG, PNG, PDF, SVG File Formats

  • Brand Guide

  • Unlimited Revisions

3 - 6 weeks turnaround

Lead Magnets & Printables

Whether you needs a one-page PDF or a small ebook to use as a lead magnet or to sell, I'm here to help with a variety of products that will fit your brand seamlessly.

What's Included

  • 1-3 pages PDF (additional pages can be added for an extra fee)

  • Full access to the Canva project

  • Use of stock images and graphics with commercial license

  • Mockups of the printed pages (if applicable)

  • Unlimited Revisions

2 - 4 weeks turnaround

Professional Cookbook

If you're planning on self-publishing or working with a publisher to bring your own cookbook to life, I'm here to bring your vision to life with professional formatting and design.

white and red labeled book
white and red labeled book

What's Included

  • Full Cookbook Design in Adobe InDesign

  • Separate Cover images

  • Self-publishing step-by-step assistance (KDP, PayHip, Mixam, Etsy, BookVault, etc.)

  • Mockups of the printed book

  • Unlimited Revisions

4 - 8 weeks turnaround

Editable Cookbook

If you're planning on self-publishing your own cookbook or ebook, I'm here to kickstart your project with professional formatting and design in Canva to allow you full editing access forever.

What's Included

  • Cookbook Design in Canva (you'll get full editing access)

  • Self-publishing step-by-step assistance (KDP, PayHip, Mixam, Etsy, BookVault, etc.)

  • Mockups of the printed book and ebook

  • Unlimited Revisions

  • Option to duplicate final project in ebook size

4 - 8 weeks turnaround

Custom Designs

If you need anything else not mentioned in the services menu, let's chat and I'll provide a custom quote with no strings attached. I can help with a variety of design needs like social media graphics, ads, help with webshop setup, help with book upload (on KDP, Mixam, Etsy, or Bookvault), sales graphics, mockups, etc.

Frequently Asked Questions

How does payment work?

Once you agree on the project proposal, I’ll send over a contract to sign and the invoice for the 50% deposit to officially book your spot. The next 50% will be paid upon delivery of final files.

For large projects, we can setup a monthly payment plan. Please make sure to mention this in your request if it’s something you want.

All payments will go through Bonsai (you can pay by card or bank transfer).

Will I own the rights to the designs?

Absolutely. Once we wrap up the project and I receive the full payment, all rights to the designs transfer to you. I'll ensure you have all the necessary files.

What if I need something not mentioned in the services guide?

If you need anything else not mentioned in the services menu, let's chat and I'll provide a custom quote with no strings attached. I can help with a variety of design needs like social media graphics, ads, help with webshop setup, help with book upload (on KDP, Mixam, Etsy, or Bookvault), sales graphics, mockups, etc.

Do you provide support after the project is completed?

Definitely. I believe in nurturing lasting relationships. If you ever have questions or require tweaks post-project, I'm just an email away.

Do you work with international clients?

Yes, I do! Bonsai make it easy for me to collaborate with clients from all corners of the world. There is no additional tax fee or hidden fee. The client portal is helpful for you to track the progress even with the time zone difference.

What if I don’t like the drafted design?

I’ll provide a few different options for you to choose from in the initial draft. If none of the options are to your liking, just let me know and if possible provide more details (or examples) about what you’d like and I’ll work it into the next draft. Every project has unlimited revisions included so you’ll walk out with a design you’re 100% happy with.

What is the difference between editable and professional cookbook?

The editable cookbook design is completely made in Canva, which is easier to navigate and will also give you 100% editing access forever so you can make small tweaks yourself, even with a free account.

The professional design is made in InDesign, which is a complicated tool that gives much more freedom, but is also more time consuming (hence the price difference).

While both are good options for self-publishing on any platform, I recommend the professional design only for larger projects.

What if I have a shorter deadline than the timeline mentioned?

Contact me ASAP with all the project details and your deadline, and I’ll let you know if it’s feasible for me to make it happen. There won’t be any additional rush fee for a shorter timeline.

Ready to Monetize Your Recipes?

Let's transform your content into professional, high-impact digital products.